Home » Jackson Training Agenda
DFA Campaign Academy Agenda
Jackson, MI April 24th-25th 2010
Saturday
|
Time |
Session |
Trainer |
|
8:30 – 9:00 |
Registration |
Volunteers |
|
9:00 - 9:10 |
Kickoff |
Jim Dean |
|
9:00 – 9:30 |
Training Overview & Homework Assignments |
Matt Blizek |
|
9:30 – 11:45 |
Your Field Plan: Vote Goals, Targeting, and Field Strategy |
Kendra Sue Derby |
|
11:45 –12:35 |
Lunch |
|
|
12:40 – 1:35 |
Building Your Activist Base |
Matt Blizek |
|
1:35 – 1:40 |
Break |
|
|
1:40 – 5:45pm Rotating Sessions
1:40 – 2:35pm 2:40 – 3:35pm Break 3:50 – 4:45pm 4:50 – 5:45pm
|
Rotating Sessions: Trainees divide into 3 groups and go to assigned rooms. Trainers rotate and do small sessions with each group. Room assignments on back
- Developing a Campaign’s Message - Fundraising Strategy & Making the Ask - Voter Contact: Tactical overview - Campaign & Event Planning |
Don Weigel Anastasia Apa Kendra Sue Derby Matt Blizek
|
|
5:45 - 6:00 |
Wrap up |
Matt Blizek |
Sunday
|
Time |
Session |
Trainer |
|
9am - 10:05am |
Sunday Kickoff & Homework Review |
Matt Blizek |
|
10:05am - 11:05am 11:10am – 12:10pm |
Sunday Morning Elective Sessions: Trainees choose which sessions to attend. Room assignments on back
- Fundraising Tactics - Running Canvasses & Phonebanks - Online Organizing I: Digital Strategy - Working with the Media |
Anastasia Apa Kendra Sue Derby Matt Blizek Don Weigel |
|
12:10pm– 1:05pm |
Lunch |
|
|
1:10pm – 2:05pm |
Get Out the Vote (GOTV) |
Kendra Sue Derby |
|
2:05pm – 2:15pm |
Break |
|
|
2:15pm - 3:10pm 3:15pm - 4:10pm 4:15pm – 5:10pm
|
Sunday Afternoon Elective Sessions: Trainees choose which sessions to attend. Room assignments on back
- Careers in Politics – Getting a Campaign Job - Volunteer Management and Leadership Development - Advanced Campaign Communications - Budgeting & Finance - Using VoteBuilder
|
Matt Blizek
TBD Don Weigel Anastasia Apa TBD
|
|
5:15pm – 5:30pm |
Evaluations and Wrap up. |
Matt Blizek |
|
5:30 onward |
Change Your Country |
Trained Activists |
Training Presenters
Matt Blizek – Field, Planning and Online Organizing
Matt was born and raised in rural Iowa
and first got involved in politics at the University
of Iowa. In 2001 he managed his
first campaign in an attempt to elect a UI student to the Iowa City
Council. Not long after he was elected Vice-President of the student body
where he fought against radical tuition hikes, corrupt apartment management
companies and police harassment on campus.
Matt spent the 2004 election cycle fundraising for the DNC and doing GOTV for
MoveOn.org. In 2006 he was selected to join Russ Feingold’s Patriot Corps
program and was deployed to Montana
where he did Field Organizing for Senator Jon Tester.
Matt is currently the National Field Director at Democracy for America; for the last three years Matt has managed a national training program for Democratic activists and candidates. Since joining DFA he has organized over 56 campaign trainings in 31 states, training over 3,000 people to become better activists, campaign staff or candidates.
Kendra-Sue Derby- Field
Over her career, Kendra-Sue Derby has fought for progressive causes and candidates. She focuses her work on administrative and field activities. Most recently she was Senior Consultant to the Jon Tester for Senate and Montana Democratic Party. She also worked at Alliance for Justice from 2001 through 2006 as the Director of Field Operations. She trained thousands of activists and campaign employees when she worked for The Ron Brown - Paul Tully Institute for Political Action and as an independent contractor. Kendra has worked on campaigns of all sizes, ranging from City Council to Presidential, including the 1992, 1996, 2000 and 2004 Democratic presidential campaigns. In 2004 she ran the Democratic Party of Oregon’s coordinated campaign. Kendra currently resides in Denver.
Don Weigel- Communications
Don Weigel began organizing in college, running a non-partisan voter registration drive and founding the College Democrats. After college, he helped coordinate the first-ever full-ticket campaign for city council, efforts which elected only the second Democrat in over twenty-five years. In 2006 Don served as deputy executive director and then in 2007 and 2008 as the executive director for the Democratic house caucus in Colorado helping expand their majority by four seats and organizing their incumbency protection program. Don has served as a press secretary, communications director, and campaign manager to a handful of congressional candidates in New York and Alabama.
Anastasia Apa - Finance
Anastasia Apa is a political management and fundraising consultant who has traveled the country for the past eight years to help Democrats build the strongest campaigns possible. She has worked at the local, state and federal level in the Southern, Midwestern and Eastern part of the country. Apa focuses on fundraising and planning because she believes a solid plan and the money to implement it is the way to a win. She is based in Miami, Florida and runs a campaign staffing network which trains, retains and places experienced campaign operatives on races.
